NYC Department of Youth
“Anti-Gun Campaign”

With the increase in gun violence across New York City, the Department of Youth and Community Development (DYCD) launched an initiative to help empower youth in underserved communities. The four-year campaign promoted safe community spaces for younger New Yorkers. DYCD amplified these messages to increase awareness of the “Not One More Shot” Anti-Gun Violence youth initiative.

Our team collaborated with DYCD to produce:

  • 6-minute short documentary
  • 90-second trailer
  • 30-second promo launch