It’s safe to say that word-of-mouth advertising is the most powerful form of marketing on Earth. In fact, Nielsen reports that in a global survey of 60 countries, 83% of consumers trust recommendations from friends and family over other forms of advertising. So, what are you doing with your word-of-mouth buzz? Are you just letting it develop organically, […]

Video is an important part of modern marketing. Some proof: Aberdeen found that companies who use video grow their revenue 49% faster than those without video. They also discovered that those who use video get 41% more web traffic from search than those who don’t use it. But what kind of videos should you be using? As always, the answer is “it depends.” […]

Whether your company is doing a special employee thank you dinner or a three-day seminar for clients, an event can be one of best ways to capture important moments that dramatically boost your marketing and promotion initiative. In fact, according to the Content Marketing Institute, in-person events have been rated the most effective content marketing tactic […]

Prosper Digital TV CEO, Joanes Prosper, interviews Ian Busching of Dig Down Media to share a detailed rundown on how professionals, entrepreneurs, and creatives can take their work online in 2020. Use these tips to help you transition from the COVID-19 crisis to Remote – Work From Home opportunities via Online Meetings, Remote Learning, Webinars, and Live Streaming Events. *[Brooklyn, New York, USA]*

Photo by Rebecca Cabage/Invision/AP “Marketers who use video grow company revenue 49% faster…than organizations without video.” Stats like this state the obvious: video is a wise investment. But it can also be an expensive investment. So, to reduce the cost, here are five ways to save money on your next video: 1. Prepare a creative briefA creative […]